the graphic design blog that speaks the truth

The long anticipated console produced by Sony, the PS4, comes with a new logo. Well… almost. Whilst there is all a buzz about the new features & possibilities of the actual console, it seems that not much has changed concerning the new logotype. Infact, as far as I can tell, it’s the exact same typeface as it’s predecessor. With claims of new innovative technologies being installed on the machine, I was expecting something a little more adventurous and ‘new’ for the identity. What do you think?

More to follow…



  1. 21/02/13
    12:13 am
    Did they really need to add a number? The old logo is still good and had instant recognition.
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